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Finds what's leaking
Every unanswered enquiry, unchased no-show, failed card and drifting member — found, priced, and put in a queue. Nobody has to go looking for it.
GymLeverage connects to the payments and calendar you already use, finds the enquiries nobody answered and the members who quietly stopped coming, and writes the follow-up. Your staff stay on the floor.
Every gym loses money in the same four places. None of it looks urgent on a Tuesday, and none of it is anyone's fault — the volume simply outruns what any team catches by hand. More members means more failed cards. More marketing means more leads nobody got to.
Only 22% of gym enquiries get a reply within the hour. The rest join whoever answered first — usually not you.
Les Mills · at 50 enquiries/monthBoutique gyms churn 35–45% a year, and half of those quit inside the first 90 days. Nobody notices at day 30.
Cutting churn by a quarter · 100 members5–10% of recurring charges fail every month, and billing failures drive 30–40% of all member attrition. Most of it is recoverable.
IHRSA · 100 members at $20025–35% of booked consults don't show. A reminder sequence cuts that by up to 90% — but somebody has to send it, every time.
Industry average · per missed consultNone of this ever arrives as a bill. It shows up as a year that felt busy and finished flat — and the gyms it hurts most are the ones growing fastest, because every one of these scales with your member count.
Take the free audit →I'm Ryan. I own Inner Strength in Pittsburgh. I know what it's like to find out three weeks late that a good member stopped coming — and to realise nobody dropped the ball, there were just more balls than hands.
So I went looking for the real numbers: what percentage of enquiries actually get answered in an hour, what share of cards fail each month, what churn really costs. Those benchmarks are what this is built on, and they're the same ones on this page.
I didn't want another dashboard telling me what I already knew. I wanted the work done. So I built it, ran it in my own gym first, and only then started installing it in others.
That's also why it sets itself up. I was never going to have time to install it in your gym, and neither will you.
Finding the leaks is where it starts, not where it stops. Four kinds of work, done without adding a single hour to anyone's week.
Every unanswered enquiry, unchased no-show, failed card and drifting member — found, priced, and put in a queue. Nobody has to go looking for it.
The follow-up text, the win-back email, the class reminder, the card-failed notice. Written in your gym's voice, sent when you allow it. The work that never fits into a day.
Programming, consult scripts, staff development, the P&L, the weekly numbers. The jobs that pile up behind the coaching and get done at 10pm or not at all.
Campaigns, reactivations, referral pushes, new offers to the members you already have. Not only recovering money — making some.
The tools you're stacking now run $560–$1,100 a month between them, and each one only does part of the job. None of them talk to each other, so nothing acts on what another one knows.
Command — pipeline, schedule, payments and campaigns in one place.
Finance Engine — honest P&L, real MRR, the dead cards nobody caught. Pulls from QuickBooks.
Reporting & KPIs — leads, visits, utilisation, ARM, member LTV, month-end snapshots.
AI Autopilot — writes the follow-up, the win-back, the card-failed notice. Sends when you allow it, and tells you what it did.
Sales Engine — consult scripts and pipeline maths, minus the guesswork.
Client Profiles — one record per member, with waivers and intake signed from a phone.
Programming Engine — safe, screen-driven programs in seconds, delivered to the member's phone with no app to install.
Leadership Engine — staff development, 1:1s and role KPIs that don't live in one person's head.
Marketing Engine — annual and quarterly plans, copy in your gym's voice, publishing straight to YouTube, Facebook, Instagram and TikTok.
Viral Video — ranked formats, hooks, full scripts and a teleprompter to film in one take.
No demo marathon, no twelve-email sequence before anyone tells you a price.
Three minutes, no card, no call. It shows where your gym is losing money and roughly how much.
3 minutes · freeIt goes through your history and prices what's leaking — leads nobody answered, members who went quiet, payments that failed. Your own numbers, on screen, the same day.
One week · $500, creditedYour data, your rules, your staff, your voice. Then two weeks in safe mode where nothing sends and you watch it work.
One week, then liveAt — a month, it should pay for itself several times over or not be sold at all. Here's the honest line.
If you're in the right column, the audit will say so before you've paid anything. That happens, and it's a feature.
Founding gyms pay — a month and keep that price for as long as they stay — not for a year, not for two. For life. Every cohort after this one pays more, and nobody's own price ever goes up.
An audit of where your gym is losing money. Your data mapped and cleaned. Your CRM, booking and payments connected. Your operating rules written down — response targets, what counts as at-risk, what the system may do on its own. Workflows built for your situations. Messages that sound like you. Your staff set up and trained. Then a dry run where nothing sends and you watch it work.
The reason software ends up paid for and unused is that setting it up is a job nobody has time for. So it isn't one.
More than one location? — per site, minimum two. Same product, same lock — request a proposal.
So has nearly everyone. It happens because setting the thing up is a job, and the job never gets done. This one connects to your payments and your calendar and comes back the same day with your own numbers on the screen. If it doesn't, you close it in the billing portal and you've lost a month at —.
The price goes to —, then —, then — as each cohort fills. Founding gyms never move — you'd be at — while the twenty-sixth gym pays —. The count is published on this page and it's honoured.
For the first two weeks it can't say anything at all. Safe mode drafts everything and sends nothing, and you read what it would have sent to real people. After that you choose what it may send on its own, message type by message type. It never gets blanket permission.
You export all of it to CSV, including on your last day. No exit fee, no retention call, no holding your member list hostage until you reconsider.
Founding is capped at 25 gyms. When those are gone the price goes up for the next cohort, and it keeps going up — but your price does not. Whatever you join at is what you pay, and for founding partners that is for life. It is a real constraint on how many gyms one person can support properly, not a countdown timer.
Correct. Twenty-five founding gyms haven't happened, which is exactly why the founding price exists and won't again. You'd be early, with everything that means in both directions.
Three minutes. No card, no call, no salesperson. You'll see where the money is going and roughly how much — whether or not you ever speak to me.
Take the free audit →